[goodguy]

I would think this is definitely your problem(the bolded above)
If schools want certain coaches, they can come up with a number of ways to get them EXTRA money. Make the A.D. or Asst A.D., they can make them Asst Principals, they could run all the grade school athletic programs for extra money, all sorts of kinds of ways to get extra money for SPECIAL COACHES. Nothing new around here in the mountains.

A school just "can't make them an Asst. Principal". A teacher has to have the certification to be an Asst. Principal or Principal before a school district can put him or her in that position.